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AdRoll Audience Destination
AdRoll Audience Destination
Arun Sivashankaran avatar
Written by Arun Sivashankaran
Updated over a week ago

AdRoll Destination

Create or Use Existing AdRoll Segments

In AdRoll you’ll want to either create new segments or use existing segments. FunnelEnvy will add users to these segments automatically based on the configured destinations. To configure AdRoll you’ll need the segment id from the AdRoll interface.


When creating a new user segment, make sure to include properly set the Segment Type and Rule. The Type should be “URL” and the rule should be set to “+”, followed by the id of the segment (See :

When the AdRoll id is copied to the clipboard head over to the FunnelEnvy platform and paste in the Destination tab:

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